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Bridget Gleason on Creating Critical Connections


In this episode, Yesware VP of Sales Bridget Gleason talks about the importance of creating critical connections in business and certainly in sales.  She sees two obvious pathways to creating those connections; through personal connections you or your staff may have, and through Contact Marketing campaigns.  She shares an ingenious re-gift strategy and explains how Yesware can give an unfair advantage contact marketers by adding amazing new functionality to simple e-mail.

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