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Eric Quanstrom Gives a C-Suite Exec’s Perspective for Contact Marketers

September 22nd, 2016

Reaching C-Suite executives is the gold standard in selling, but sales professionals often find that daunting and difficult.  That's the purpose of Contact Marketing, after all, to open doors to our most important prospects.  Eric Quanstrom is familiar with the problem from the other side, as CMO for KiteDesk.  His in-box and voice mail are constantly filled with hundreds of hopeful pitches every day, and most are deleted and ignored.  In this session, Eric shares with us what it takes to successfully break through to the C-Suite.

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Luke Panza on Audacious Thinking in Contact Marketing

September 16th, 2016

As a member of the start-up team for NoWait App, Luke Panza directed one of the most audacious and successful examples of Contact Marketing imaginable.  A product launch that went to just thirty people and resulted in the product being used in 20 of the top thirty restaurant chains in America.

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Don Novello on the Value of Mischief in Contact Marketing

September 8th, 2016

Don Novello is a man of many characters.  Perhaps best known as SNL's Father Guido Sarducci, he is also the author of the wildly popular Lazlo Letters book series.  In the books, Novello is known as Lazlo Toth, the prolific writer of letters that are pure nonsense, yet pure genius.  He joins us to talk about the value of mischief, but also the power of the written letter to connect with people who are impossible to reach.

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Ken Thoreson on Breakthrough Selling and Contact Marketing

September 5th, 2016

2015 Top 50 Sales and Marketing influencer, keynote speaker and Sales Management Guru Series author Ken Thoreson joins host Stu Heinecke to examine the critical need to be able to break through to top prospects and named accounts.  

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Dave Brock on Sales Managers and Contact Marketing

September 5th, 2016

Dave Brock is one of the world's top sales thought leaders and he is also the author of a new book, The Sales Manager's Survival Guide.  In this episode, Brock reveals essential tools every sales manager must have to succeed, including Contact Marketing.

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Timothy Hughes on Social Selling and Contact Marketing

July 29th, 2016

Timothy Hughes is a social selling pioneer—Forbes named him one of the 'Top 100 Social Sellers" globally—and the author of the new book, Social Selling.  In this episode of Contact Marketing Radio, he explores the overlaps and synergies of the Social Selling and Contact Marketing disciplines.

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Wes Finley on how Coca-Cola uses Contact Marketing

July 29th, 2016

Contact Marketing can be indispensable in our efforts to connect with VIP prospects and named accounts.  But as Coca-Cola's Wes Finley points out, it can also play a huge role in consumer sales—by helping the company create critical connections with social media influencers, who can power viral sales of the company's products. 

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Chad Burmeister on Inside Sales, Social Selling and Contact Marketing

July 13th, 2016

Join us for a fascinating interview with the best-selling author of Sales Hack, Chad Burmeister, as he talks about the state of in-bound versus out-bound selling, social selling and how it all ties together under the Contact Marketing mission of generating contact and constructive conversations with VIP prospects.

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Jack Kosakowski on Social Selling, Automation and Contact Marketing

July 13th, 2016

Social selling and marketing automation expert Jack Kosakowski joins us to explain how these critical elements help sales teams connect with their most important named accounts, often with far greater efficiency and results.

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Jordan McAuley on Contacting Celebrities and Contact Marketing

July 13th, 2016

If you think you have a tough time reaching your top prospects, just imagine the challenges Jordan McAuley has when he wants to connect with a celebrity.  Join us as the founder of "Contact Any Celebrity" shares his secrets for breaking through to some of the most difficult to reach people in the world.

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